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Thursday, March 10, 2011

Edina SEO Company Innovative Infosolutions Sees Positive Impact for Clients with New Google Algorithm.


Edina SEO company Innovative Infosolutions takes a proactive approach in its client's SEO and Internet marketing campaigns. While the recent announcement from Google of an updated search engine algorithm has shaken up the SEO industry, Innovative Infosolutions sees these changes as a reinforcement of the company's focus on quality. 

Innovative Infosolutions is a leading Edina SEO company that provides search engine optimization and Internet marketing. 

In February, Matt Cutts of Google described on the company's blog what he called a "pretty big algorithmic improvement" to Google's ranking of websites. In the post, Cutts explains that Google is systematically reducing rankings for low-quality sites, those that do not add value for users, and those that simply copy content from other sites. Moving forward, Google is placing a stronger focus and better rankings on sites with higher quality, original content. 

This shift affects rankings for nearly 12% of user queries. Innovative Infosolutions' clients have remained largely unaffected by the change; in fact, some client rankings even improved as a result. 

Co-founder of Innovative Infosolutions, Amit Patel, explains, "We appreciate the steps Google is taking to enhance the quality of its search capabilities. Many in our industry try to game the system to gain ranks quickly, but these attempts are never successful in the long term. Innovative Infosolutions works within the guidelines set forth by Google to generate sustainable rank improvements that will benefit both our client and the search engine users, as you can see from our Edina SEO case studies." 

Innovative Infosolutions does not use content farms to boost client rankings. Unlike competitors who outsource all content writing, resulting in poorly written, low quality material that the client never sees, Innovative Infosolutions produces only original, high-quality content, all of which is shown directly to the client for input and approval before being published. 

Through superior SEO methods and research, Edina SEO company Innovative Infosolutions brings greater visibility and business to each of its clients. For more information, please visit www.innovativeinfosolutions.com. 

About Innovative Infosolutions: 

Innovative Infosolutions is an Interactive Marketing agency that is comprised of marketers that use technology to deliver results, not technicians implementing software or stale formulas. They approach every situation with the client's customer in mind and measure success not by increased traffic or impressions, but instead higher client profits. CWS keeps pace with rapidly shifting trends in Interactive Marketing, and develops engagement strategies that are not defined by a platform or a category, but leverage the best marketing vehicle to solve every unique challenge. They offer Search Engine Optimization, Pay Per Click Advertising, Social Media Management, Mobile Marketing, Web Design, Loyalty Databases, Email Marketing, Online Video, and more. 

For more information, please visit: www.innovativeinfosolutions.com. 

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